Design

Whitespace

Plain-language definitionThe intentional empty space between and around elements. It creates grouping, rhythm, focus, and room for content to be understood.
Why it matters

Use the term to make a better decision.

In practice, whitespace matters when a team needs to connect a technical or creative choice to a visible change in clarity, performance, discovery, or conversion. The useful question is not whether the term sounds sophisticated. It is what decision it helps the team make.