Technology / SSR
Server-Side Rendering
Plain-language definitionGenerating page HTML on a server in response to a request. It can provide fresh content and a complete initial document before client code runs.
Why it matters
Use the term to make a better decision.
In practice, server-side rendering matters when a team needs to connect a technical or creative choice to a visible change in clarity, performance, discovery, or conversion. The useful question is not whether the term sounds sophisticated. It is what decision it helps the team make.